Guide ยท GBP
Google Business Profile for NZ service businesses.
GBP is often the first impression on local search. It must match your owned website; categories, service areas, photos, and review strategy, not fight it.
GBP aligned with your site
We set up GBP as part of Tier 1 builds and standalone add-ons. Categories, service areas, and website URL must mirror your LocalBusiness schema and location pages.
Mismatch between GBP service areas and thin website pages is a common reason local rankings stall.
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